The goal of Foureyes Prospect Engagement emails is get inventory in front of your prospects and bring them back to your website.

See that the goal is accomplished with the breakdown of total visits, page views and time on site generated in your Email Reporting Dashboard.

If you want to see this website traffic in Google Analytics, follow the steps below:

  1. Sign in to Google Analytics
  2. Navigate to your view
  3. Open Reports
  4. Select Acquisition > Campaigns

Use the following parameters to see Prospect Engagement traffic:

utm_source = Foureyes

utm_medium = email

utm_campaign = Prospect Engagement

For more on the Foureyes reporting interface and reviewing email campaign performance, check out this article.

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